British live entertainment industry hit a new high

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The western premiere of the Broadway musical “Hamilton”, the big shows including U2 and Guns N’Roses, and the return of Star Wars helped Britain’s live entertainment industry hit a record GBP17 billion last year.
As the UK’s economy continues to grow, from the cinema to attending music and arts festivals, sporting events, and live television shows including The X Factor, growth in the UK will continue to grow and is expected to grow another 400 million pounds.

According to Deloitte reports, live performances such as concerts and plays last year hit £ 2.1bn and is expected to grow 7% this year. The concert is the largest part of a live performance, accounting for more than half of total revenue.

The horrific explosion at the Ariana Grande concert in Manchester did not stop fans as the number of shows staged in the UK soared, while Metallica broke the attendance record at London’s O2.

Live Nation, which owns Ticketmaster, said it set a record year in the UK with a 44% increase in the number of tickets sold. According to the latest October data show, Live Nation’s ticket sales increased by 20% to 80 million.
The eagerly anticipated arrival of LM Manuel Miranda’s Hamilton and the continuing popularity of the genre, such as the Les Mérault, the longest-lasting musical, are thriving in the region.

In addition, the experience from Tough Mudder and the ever-expanding festivals of Secret Cinema’s themed theme of the year are also on the rise. Last year, Secret Cinema’s Moulin Rouge attracted 80,000 people, and in 2016 there were 100,000 fans flock to Star Wars.

Denis Desmond, chairman of Live Nation UK, said: “It’s not just about a particular genre, everything’s going well.” The comedy points out that the comedy includes Mickey Flanagan and Lee Odyssey Davis’s important tour.

Any concern that the explosive growth of streaming media services such as Netflix could leave the couch culture behind would not be realized.

Dan Ison, head of media and entertainment at Deloitte, said: “Some commentators may have snapped the death knockout on the scene prematurely.” Live content and events in the digital world are booming. ”

Max Alexander, CEO of Secret Cinema, said: “Netflix is ??everyone’s favorite sofa partner, but more and more people are looking for excitement of live entertainment – public engagement with long-term memory.

Last year ticketing sales reached 800 million pounds, is expected to grow another 2% this year to reach 900 million pounds. Deloitte said that in 2017, the number of British professional sports events participants increased from 69.8 million to 74.5 million, an increase of 7%.
Including the Champions League final, the Women’s Cricket World Cup, the International Cricket Champions League’s one-day International Cricket and World Athletics Championships are the most popular individual sports events of last year.

Football accounted for more than 60% of the total, with 47.6 million fans supporting clubs and countries, an increase of 5% over 2016.

Ison said: “watching sports events is still an important market, despite the extensive television sports events, the network surge in results.

The blockbusters, including “Star Wars: The Last Jedi, Beauty and the Beast,” Dunkirk, helped Britain hit £ 1.2 billion at the box office last year because fans had to film their favorite movies in cinemas instead of waiting for them Came to the small screen. According to the Motion Picture Advertising Association, box office sales increased 1.4% to $ 176.0 million.

Deloitte predicts movie revenue will remain stable this year. The audience is expected to flood into Hollywood franchises, including The Avengers: Unlimited War, Solo: Star Wars Stories, Deadpool 2 and the Jurassic World: The Fallen Kingdom.
The consulting firm estimates that the live broadcast of television, the first broadcast last year, generated £ 12.1 billion for the UK economy. This figure includes revenues from television commercials (3.9 billion pounds), pay-TV subscriptions (6.1 billion pounds) and BBC licensing fees (2.1 billion pounds). This year will rise slightly to 12.2 billion pounds.

Thinkbox, a television marketing agency, said 86% of TVs are still dominated by broadcasters’ schedules.

However, when analysts choose to use the catch-up TV service or record the audience they choose to watch their favorite shows, the total number of viewers will greatly increase.

Channel 4 said that the final audience of “Great Britain Baking” reached 11 million, the largest since the “Material Woman” in 1985.

Josh Krichefski, CEO of MediaCom UK, said that despite the pressure in the on-demand world, the content-on-demand market will continue to grow as people are naturally fond of sharing an unforgettable experience.

He said: “The live events also involve a lot of pulling force.” This is mainly due to how we, like human beings, are daring to live in the present and enjoy common experiences.

“Like the World Cup finals, music shows and media, the finals like Bake Off and X Factor are still attracting a huge audience of millions of viewers and the audience is still thriving.”

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